When it comes to building and managing websites, Wix often sparks conversations—and, let’s be honest, not all of them are positive.
But…
Here’s the thing: having worked with Wix extensively, we can confidently say that the platform offers far more than many people realise.
We're not just users; we're advocates, and today, we want to break down why we "Live Wix" and why it’s an incredible tool for businesses and individuals alike.
More Than Meets the Eye: The Hidden Gems of Wix
Wix isn’t just a website builder—it’s an all-in-one solution designed to equip users with tools, features, and support that rival (and often surpass) other platforms.
Let’s explore some of its standout offerings:
1. Email Marketing Made Easy
Wix comes equipped with integrated email marketing tools. With Wix, you can design, send, and track email campaigns directly from your dashboard. This eliminates the need for third-party services and keeps all your marketing efforts in one place.
2. App Store for Customisation
The Wix App Market is like a treasure trove of functionalities. From booking systems and live chat tools to eCommerce solutions and social media integrations, the app store has everything you need to boost your website’s capabilities.
3. AI-Powered Content Creation
For those who struggle with writing or designing, Wix’s Artificial Intelligence tools, like Wix ADI (Artificial Design Intelligence), can generate a tailored website in minutes. Add to this the AI content tools that assist with writing copy, and you’ve got a platform that genuinely simplifies the creative process.
4. SEO Wizard
Contrary to the misconception that Wix isn’t SEO-friendly, their built-in SEO Wizard is a game-changer. It guides users through optimising their site for search engines step by step, helping improve visibility without requiring advanced technical knowledge.
5. Access to Exceptional Technical Support
Wix offers 24/7 technical support to ensure you’re never stuck for long. Whether you prefer live chat, email, or forums, there’s always someone ready to help you navigate challenges.
6. Top-Tier Security
Your website’s safety is a priority, and Wix ensures this with robust firewalls and DDoS protection. Their automatic backups mean your data is always safe, even if something goes wrong.
7. Scalability for Growing Businesses
Wix isn’t just for small businesses. With advanced eCommerce tools, subscription services, and even enterprise-level solutions, Wix scales with your business as it grows. Their platform also offers multi-currency payment options, shipping solutions, and inventory management.
8. Mobile Optimisation
In a mobile-first world, Wix ensures that every website built on their platform is mobile-responsive. You can also use their mobile editor to create a custom experience for visitors on smartphones and tablets.
9. Analytics and Reporting
Wix gives you access to in-depth analytics that provide insights into your website’s performance. Whether it’s visitor demographics, traffic sources, or conversion rates, you can track and optimise your strategy with ease.
10. The Wix Mobile App
One of the most convenient features of Wix is the Wix Mobile App. This powerful tool allows you to manage your website directly from your phone. Whether you need to check analytics, update your site, respond to customer queries, or track sales, the app puts all of this functionality at your fingertips. It’s perfect for busy business owners who want to stay connected and in control, even when they’re on the go.
11. Community and Learning Resources
The Wix Learn platform and community forums are invaluable resources. Whether you’re a beginner or a seasoned pro, you’ll find tutorials, webinars, and forums to help you make the most of the platform.
12. Custom Domain and Branding
From purchasing a domain to setting up a professional email address, Wix offers simple solutions to give your business a polished and professional look.
13. Creative Freedom with Advanced Design Tools
Wix is known for its drag-and-drop editor, but it also offers advanced design tools like Velo by Wix for developers who want more customisation. This ensures that whether you’re a beginner or a tech-savvy pro, you can create a site that matches your vision.
14. Third-Party Integrations
Wix plays well with others! Whether you need to integrate Google Analytics, Facebook Pixel, or CRM tools like HubSpot, Wix ensures your digital ecosystem works harmoniously.
15. eCommerce Excellence
For those running online stores, Wix provides features like abandoned cart recovery, product galleries, subscription services, and secure payment gateways, making it a robust solution for eCommerce businesses.
16. Event Management
Planning an event? Wix lets you create event pages, sell tickets, and manage RSVPs directly from your website, simplifying the entire process.
17. Blogging Platform
Wix’s blogging tools are intuitive and rich in features, offering everything from scheduled posts to advanced SEO options for bloggers looking to build a following.
Disproving the Myths
It’s true that Wix, like any platform, isn’t perfect. However, many of the criticisms come from outdated perceptions or a lack of understanding about the platform’s capabilities. Wix has evolved tremendously over the years, and it continues to innovate and address user needs.
Why We Love Wix
At the heart of it, Wix is about equipping people—from individuals building their first website to businesses scaling their operations. The platform’s user-friendly tools, robust features, and supportive community make it an invaluable partner for anyone looking to establish a strong online presence.
If you’ve been hesitant about trying Wix or are unsure about its potential, we’d love to share more about our experiences and how it’s helped us and our clients succeed.
Don’t let outdated myths hold you back from exploring a platform that has so much to offer.
Let’s build something amazing together—with Wix.
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